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AppraisalsByDana, LLC is a full-service appraisal company that specializes in providing fast, accurate, and high-quality appraisals for the Atlanta market area. They have a diverse range of clients including national lenders, mortgage brokers, banks, attorneys, relocation companies, government agencies, private homeowners, and investors.

Since 1997, the company has performed thousands of appraisals and has a wealth of expertise in the field. They offer a variety of appraisal services that are tailored to meet the specific needs of their clients. These services include pre-listings, divorce, high net worth properties, unique properties, 2nd looks, non-lender and lender, tax challenges, and estate planning. The company partners with CubiCasa to provide accurate floor plans which ease the appraisal process.

Meet Dana L Snyder

As a seasoned professional with over 25 years of experience in the appraisal industry, Dana L. Snyder has always been at the forefront of innovation. He began his career using a traditional rolling tape measure, but quickly adapted to using laser measurements and, more recently, the advanced technology of CubiCasa’s floor plan app since April 2022. Join us as we delve into Dana’s journey and discover how CubiCasa has transformed his appraisal process.Dana_L_Synder_profile_picture

From a teacher job to full-service appraisal company

Dana L Snyder has successfully navigated a career change from teaching and construction to the appraisal industry. Despite initial challenges, his background in construction proved to be a valuable asset in transitioning to the appraisal business. With the guidance of a friend and a willingness to learn, he was able to quickly adapt to the appraisal process and establish a successful career in this field. His story serves as inspiration for those considering a change in their professional path.

I will provide appraisals wherever they are needed. Since starting my own company, it has been an exciting journey. Appraisers play a crucial role in the real estate market by determining the value of a house. My agent friends consider me to be the voice of reason in this field.” – Dana L. Snyder Dana_L_Synder_profile_picture


Market conditions according to Dana L Snyder

Dana L. Snyder has a wealth of experience in the appraisal industry, having rapidly grown his business from completing just a few appraisals per week to completing 15-20 a week. With the ever-changing real estate market, it’s crucial for clients to have a clear understanding of a property’s worth for various reasons. 

Dana’s appraisal business not only focuses on traditional appraisal assignments, but also on non-lender work. By diversifying his services, he’s able to better serve the unique needs of the Atlanta market. As the real estate appraiser states, it’s essential to stay ahead of market trends and think creatively in order to succeed in this competitive industry. 

Since I started, I have never seen appraisal numbers like they were some months ago. I would say they’re stable at the moment. If you go to some specific geographical areas, specific locations, and specific markets you will notice signs of decline but also some outstanding numbers in others. I’m doing between 25%-30% of what I did at the same time last year. I think that 2023 will be better.
– Dana L. SnyderDana_L_Synder_profile_picture

Discovering CubiCasa

A study by shows that 93% of buyers are more likely to take an interest in a property that includes a floor plan, while 1 in 5 buyers will completely overlook a listing without one.

Dana L. Snyder sought a technological solution to simplify his appraisal work and discovered CubiCasa through one of his AMC’s. He shared with us that CubiCasa has a straightforward learning curve and the fact that all he needs is his phone is a game-changer. Before using CubiCasa, he would bring an iPad, tape measure, tripod, and business cards on appraisals. Additionally, measuring the exterior of a property can be challenging, as Dana noted the difficulties of doing during winter and the struggles of navigating through rain and obstacles such as bushes, specifically rose bushes.

“With 25 years of experience in the appraisal industry, it’s crucial to adapt and evolve to stay in business. In the past, when I did not use any technology, external factors such as spiders, bugs, bushes, rain, snow, and heat always resulted in longer measurement times. Since CubiCasa, I do everything from the inside and don’t have to ask the homeowner to help me hold the tape measure.”  – Dana L Snyder Dana_L_Synder_profile_picture

Adding floor plans opened up markets

Dana’s appraisal work has been revolutionized since he started using CubiCasa on April 1st, 2022. The convenient and efficient technology allows him to consistently provide accurate floor plans for both condos and single family residences. 

Real estate agents have been raving about the benefits of using floor plans with measurements in their listings, allowing them to save time and help potential buyers to easily understand the layout of the property. With CubiCasa, the certified appraiser can complete the measurement portion of an appraisal in just minutes, with just a simple walk through of a property with his smartphone, he can receive an accurate floor plan in a matter of hours.

In today’s market, utilizing every useful tool or trick is essential for selling a house. This is a no-brainer for agents, appraisers, and photographers. CubiCasa is a cost-effective marketing tool, cheaper than printing 500 flyers or creating property brochures. I advise agents to use the CubiCasa app as it allows them to receive accurate floor plans within 24 hours or even 6 hours. – Dana L. Snyder Dana_L_Synder_profile_picture


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