As a newbie or more experienced real estate professional, you probably plan to expand your business in the near future. And, undeniably marketing has a large role in capturing the attention of potential clients. In this section, you will learn the best real estate marketing tips to win the real estate marketing game.
Indeed, the game has changed. It is no longer enough to simply have a presence on the Internet to run a real estate business. You must be proactive and learn the rules of this game.
In short, it means to promote your brand as an agent but also to anticipate, adapt and learn every day. Most of the websites will recommend you to use social media platforms to promote new listings, paid advertising tools, and to write web content. In here, we will explain with examples of how to market your real-estate business.
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The four cornerstones of an effective real estate marketing strategy are: Your ideal clients Your value proposition Your real estate listing strategy Your real estate listing imagery In this article, we will discuss the importance of visual content in your digital marketing efforts. A picture is worth a thousand words — especially in real estate […]
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I am constantly amazed by our community of Certified Photographers, each one with unique talents and stories to tell. One such photographer is Erin Waynick of Loveland, Colorado, who kindly took time out of her schedule to share some inspiration with us! Interview with Erin Waynick, CubiCasa Featured Photographer Tammy: Hi Erin, Thank you so […]
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The real estate market is vibrant, bustling, and highly competitive. You’ll need marketing strategies that speak directly to your target audience to stand out from your competitors. Better still, have them spread the word to friends and family who may, or may not, be your potential clients. Selling and buying a home would be as […]
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This month, we have an exciting introduction for you: It is our pleasure to introduce NIKI JAHNS, our new featured photographer and your new Customer Support Specialist! Tammy: Hi Niki! When we chatted in October, you were a new customer just getting started with floor plans! So in under six months, you have gone from […]
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As real estate photographers, most of us are familiar with solitary workdays. Yet, on the other hand, would YOU welcome having another photographer along for the ride on a busy day of shooting? I would feel nervous about having another photographer shadow me, and how harshly they would judge all the things I’m doing wrong […]
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This month we are pleased to welcome Torin Johnson as our Photographer of the Month. Many of our photographers provide aerial video and photography in addition to still photography and floor plans, but Torin is the first photographer I’ve seen offering interior drone video, shot in one take, with a 24 hour turn around! His […]
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Email marketing typically has a high return on investment when compared with other marketing options. Email marketing can be a powerful tool to use in growing your business. Here we take a look at some of the things to consider when creating an email campaign for maximum results. Are your customers going email blind? […]
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I recently asked real estate photographers and more precisely our CubiCasa Certified Photographers about the accomplishments and challenges they experienced last year, as well as their hopes and goals for 2022. Thank you to Emily Olman, Mario Mineros, and Allen Newland, these amazing real estate photographers for taking the time to share their experience and […]
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I first became acquainted with Rick Souza, our CubiCasa Certified Photographer of the Month, when he responded to our newsletter request for suggestions for improving CubiCasa. Rick lives in Sevenoaks, England, UK, and is a professional architectural and real estate photographer with Madison Brook, a London based property company. He’s been working in the field for […]
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We are still riding high from the introduction of CubiCasa 2.0. Our feature rich update that provides next generation floor plans, but with the same easy and fast experience. The new release includes improvements that have been highly requested and we delivered. The list includes all new total square footage calculation for supported LiDAR devices, […]
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“It is difficult to bring life into a picture without professional photographers as photography is an art of observation. It has little to do with the things you see and everything to do with the way you see them. Photography business owners, through their imagination and artistry eye, perpetuate special events. The resourcefulness of high […]
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We live in a visually stimulating digital age. Businesses are using Instagram to market their products, people are finding their partners by swiping on faces, and you can now take a walk in the woods without ever having to leave your house. So why not capitalize on some of this innovation and technology to help […]
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Real Estate Statistics can give us insight into the real estate world and make us realize the worth of tools that somebody can use in order to have better results on buying or selling a house. Indeed, Real Estate is a rapidly evolving market with trends that evolve daily. It requires a huge understanding in […]
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9 things you should consider when buying a home in your 40s Home, a four-letter word that can’t describe the amazing feeling of just being there. A space that is ours from the inside-out, a safe-haven to run to when needed. Doesn’t it sound great to just have one until the end of our days? […]
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Whether you’re a full-time real estate agent or just a newbie, you know that the competition is fierce. But have you already heard that there are more than 2 million real estate agents in the United States only? NAR counts over 1,3 million from those to be licensed realtors. This sounds competitive and challenging. So […]
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Twitter is one of the most popular social media platforms and should definitely be part of your online marketing strategy. You can use this platform to connect with your audience, share opinions, life moments, and professional insights. Looking for some content inspiration on what to tweet? Or whom to follow? Then yes, you are on […]
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We live in an era where the frontier between the worlds of real estate and high-tech is getting thinner. Technical real estate keywords are already pretty challenging on their own. It gets even more complex when technology-related notions are thrown into the mix! Here, you’ll find a concise definition of all our selected real estate […]
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Are you a vacation rental owner or vacation home renter? Then, stay tuned because we are bringing 12 actionable vacation rental tips! We have listed the most important strategies for vacation rental marketing. It is vacation rental but still a product. Indeed, it might sound relaxed – “vacation rental”… But you still shouldn’t get a […]
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First of all, we should define what is an SVG. Basically, SVG is important to us, because of its flexibility and versatility that cannot ever be compared to the traditional PNG, GIF or JPG’s, that are raster-based formats and have fixed dimensions, which causes them to pixelate when they are scaled. SVG is vector-based, you […]
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Do you know how to write a good real estate property description? Learn how to describe a house for sale by following this step-by-step guide. The main features your listing should include are amazing photos, a good house description, and the real estate keywords to include. 1. A picture is worth a thousand words… You […]
We launched a new solution for appraisals that allows capturing Gross Living Area (GLA) with a mobile device. Our new digital GLA service allows you to get true GLA according to ANSI standards without measuring or drawing.
Interested in testing CubiCasa Digital GLA? We’d love to know how our scanning technology compares with your current floor plan sketch and GLA numbers. Connect with our sales team at sales@cubicasa.com.
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