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Leading-edge Real Estate tech at Inman Connect 2020

Inman NY

Inman Connect, residential real estate’s leading event, is an exploration of the present and future of the industry, featuring leaders in technology forging new paths to innovation. This year over 4,000 leaders in the market attended the conference, including the CEO of CubiCasa, Harri Pesola. Here are some of his thoughts.

As consumers shop for the biggest investment of their lives, the use of marketing visuals such as 360 Tours, video, photography and of course, floor plans, are instrumental in helping with decision making.

The trend to provide visually appealing and informational assets created using high tech is on the rise.

inman connect 2020 ny

Large players such as Realogy, Keller Williams, challengers Compass, Redfin and eXp Realty are quietly increasing their PropTech as they stealthily prepare their future offerings. Tech will enable agents and brokers to provide better end products to their customers, in turn benefiting their companies. Be prepared in the following years to see more of these key influencers exposing themselves as technically savvy players.

Inman connect 2020 new york
Inman Connect 2020, NYC

One example of the use of technology in the real estate area is the gathering of data for interior spaces. This data becomes an asset for a property that can be used to automate tedious manual tasks that exist today like automatically populating property information for MLS listings.

Companies such as Matterport, iGuide, NodalView, and Ricoh Tours are all helping businesses capture the world digitally, creating a vast knowledge base of very useful data. I had many discussions with key players and without a doubt, the underlying theme was the need for photographs along with floor plans as a minimum for every real estate listing. I am excited to be involved in this endeavor as we march into the future. Who’s joining me?

inman new york 2020

For more information on how to create a professional floor plan using a mobile device in under 5 minutes, please visit and discover how the leaders in this technology can help elevate and benefit your business.

Author: Aarne Huttunen

Aarne is the Chief Product Officer at CubiCasa. His main priority is to ensure that CubiCasa's users love to use the CubiCasa App and related APIs. Most likely you'll spot him next to a coffee cup in Helsinki or meet him in a conference running a wild scanning demo!

We're building technology to digitize the real estate around us, and while doing it, helping families to find better homes, approve mortgages and renovate their homes. We are located in Oulu, Helsinki, San Jose, and Ho Chi Minh City. Currently we are especially looking for software developers to join our team.

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